SaaS Marketing Pilot · Early-Stage
Your product is live. Now find out what’s actually working.
A 90-day pilot for SaaS teams that have launched but haven’t started marketing in a structured way, including teams with only a handful of users.
THE PROBLEM
01
Growth by luck
Customers come from your network and word of mouth, not a plan.
02
Too many channels to try
You can’t tell which one deserves your limited time and money.
03
Sign-ups that don’t stick
People register, but few reach real value in the product.
Few users, or none yet?
Launched doesn’t always mean there’s anyone to learn from. If that’s you, we start by finding your first people. We listen where your buyers already talk, build a target list, and use warm introductions.
From a very small base, 90 days realistically produces your first conversations and early users, not high volume. We say that upfront.
THE PILOT
Days 1–30
Find what’s working
We work alongside your team to review who has signed up and why, speak with early users, and choose your first segment. We then fix your tracking, rewrite your key pages, and select your two focus channels.
By Day 30 :
Baseline report, positioning brief, channel and content plan, and priority fixes shipped.
Days 31–60
Run one route
We work alongside your team to focus on the best ways to win users, and run them well. Each week, we check lead quality and improve what we do.
By Day 60 :
One route live with a weekly tracker, rewritten pages, a follow-up sequence, and a 60-day report.
Days 61–90
Make it repeatable
We work alongside your team to repeat what worked, add sales material including an ROI estimate based on the prospect’s own numbers, and hand you a weekly rhythm your team can run.
By Day 90 :
Traction report, weekly operating rhythm, sales material, and a plan for the next 90 days
You decide at Day 30 and Day 60 whether to continue, adjust or stop.
Every company is different, so timelines and results will vary with your circumstances and market conditions.
HOW IT WORKS WITH US
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Marketing Business Partner
We learn your product in depth and plan your marketing around your goals.
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Weekly Meeting
We go through progress and agree the next steps.
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You stay in control
You choose each next step. No auto-renewal, and you keep your accounts and data.
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About 30 minutes a week for a working session, plus access to your product, your analytics, and whatever you already know about your users. We lead the research, strategy and reporting, and work alongside your team on outreach and content.
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You’ll have a traction report, a weekly rhythm your team can run, and a plan for the next 90 days. You can continue with us, run it yourselves, or pause.
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The cost depends on your stage and goals, so every pilot is scoped individually. After a free 30-minute consultation, you get a clear proposal before you commit to anything.
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No. A handful of users is enough to learn from. If you have very few or none, we start by finding your first people.
Questions
Not sure whether Early-Stage is the right fit?
Book a free 30-minute consultation. We’ll look at where you are today and tell you honestly which pilot fits.